fbpx
It’s Not an Email List, It’s a Relationship

It’s Not an Email List, It’s a Relationship

It’s Not an Email List, It’s a Relationship Of course, technically your email addresses are a list. It’s a list of people who purchased a product or service from you or said yes to an offer you made at some point in the past. For whatever reason, they agreed that...
How Are You Allocating Your Marketing Budget?

How Are You Allocating Your Marketing Budget?

How much of your marketing budget are you allocating to online customer acquisition? A fully rounded approach to marketing a local business should include a mix of both traditional and digital marketing. That said, in recent years, the allocation of marketing budgets...